Manufacturing magnate Italian Ferruccio Lamborghini founded the company in 1963 with the objective of producing a enhanced grand touring car to take on offerings from established marques for instance Ferrari. The company's first designs, such as the 350 GT, were released in this mid-1960s and were noted because of their refinement, power and comfort. Lamborghini gained wide acclaim in 1966 with the Miura sports coupé, which established rear mid-engine, rear wheel drive because standard layout for high-performance cars on the era.Lamborghini grew rapidly during its first decade, but sales plunged in the wake of the 1973 worldwide financial downturn plus the oil crisis. Ferruccio Lamborghini sold ownership on the company to Georges-Henri Rossetti and René Leimer and upon the market in 1974. The company went belly up in 1978, and was placed in the receivership of brothers Jean-Claude along with Patrick Mimran in 1980. The Mimrans purchased the business out of receivership by 1984 and invested heavily in the company's expansion. Under the Mimrans' managing, Lamborghini's model line was expanded through the Countach to include the Jalpa sports vehicle and the LM002 top rated off-road vehicle.The Mimrans sold Lamborghini to the Chrysler Corporation in 1987. After replacing the Countach with all the Diablo and discontinuing the Jalpa and also the LM002, Chrysler sold Lamborghini to Malaysian investment group Mycom Setdco along with Indonesian group V'Power Business in 1994. In 1998, Mycom Setdco and V'Power sold Lamborghini for the Volkswagen Group where it absolutely was placed under the control on the group's Audi division. New products and design lines were introduced towards brand's portfolio and given the market and saw a higher productivity for the manufacturer Lamborghini. In the late 2000s, during the worldwide financial crisis and the subsequent economic crisis, Lamborghini's sales saw the drop of nearly 50 percentage.
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Since the 2015 model 12 months, Lamborghini's automobile product range contains two model lines, both of which are mid-engine two-seat sports cars and trucks. The V12-powered Aventador line includes the LP 700-4 coupé as well as roadster. The V10-powered Huracán collection currently includes the all-wheel-drive LP 610-4 coupé and also roadster, as well as the actual less powerful rear-wheel-drive LP 580-2 coupé. Lamborghini intends to increase its car production by producing numerous SUVs by 2018 since sports cars.Motori Marini Lamborghini produces a sizable V12 marine engine block for used in World Offshore Series Class 1 powerboats. A Lamborghini branded underwater engine displaces approximately 8, 171 cc (499 cu in) and outputs roughly 940 hp (800 kW).Lamborghini motorcycleIn the mid-1980s, Lamborghini produced a limited-production run of your 1, 000 cc sports motorbike. UK weekly newspaper Tandem News reported in 1994 - when featuring a sample available through an Kent motorcycle retailer - which 24 examples were produced with a Lamborghini alloy frame obtaining adjustable steering head viewpoint, Kawasaki GPz1000RX engine/transmission system, Ceriani front forks along with Marvic wheels. The bodywork was plastic-type material and fully integrated along with front fairing merged in fuel tank and seat cover ending within a rear tail-fairing. The motorcycles were designed by Lamborghini stylists and created by French business Boxer Cycles.
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Brand name merchandiseLamborghini licenses its manufacturer to manufacturers that produce a variety of Lamborghini-branded consumer goods as well as scale models, clothing, accessories, bags, electronics and laptop computer systems.In contrast to the rival Enzo Ferrari, Ferruccio Lamborghini had decided at the beginning that there would possibly be no factory-supported racing associated with Lamborghinis, viewing motorsport as very costly and too draining in company resources. [citation needed] This was unusual for that time, as many sports car manufacturers sought to show the speed, reliability, and technical superiority as a result of motorsport participation. Enzo Ferrari in particular was known for taking into consideration his road car business mostly a way to obtain funding for his involvement in motor racing. Ferruccio's policy led to help tensions between him and his engineers, many of whom have been racing enthusiasts; some had previously worked well at Ferrari. When Dallara, Stanzani, and Wallace began dedicating their free time to the development in the P400 prototype, they designed it to become road car with rushing potential, one that could win for the track and also be driven traveling by enthusiasts. When Ferruccio discovered the project, he allowed them to travel ahead, seeing it as a potential marketing device with the company, while insisting that it will not be raced. The P400 went to become the Miura. The closest the company found building a true competition car under Lamborghini's supervision were a couple of highly modified prototypes, including those built by simply factory test driver Joe Wallace, such as the Miura SV-based "Jota" and also the Jarama S-based "Bob Wallace Special".
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Within the mid-1970s, while Lamborghini was under the management of Georges-Henri Rossetti, Lamborghini entered into the agreement with BMW to develop, then manufacture 400 cars for BMW to be able to meet Group 4 homologation needs. BMW lacked experience creating a mid-engined vehicle and believed that Lamborghini's experience as area would make Lamborghini an ideal choice of partner. Due to Lamborghini's shaky finances, Lamborghini fell behind routine developing the car's composition and running gear. When Lamborghini failed to supply working prototypes on moment, BMW took the program internal, finishing development without Lamborghini. BMW contracted with Baur to make the car, which BMW named the M1, delivering the first car or truck in October 1978.
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