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Producing magnate Italian Ferruccio Lamborghini founded the corporation in 1963 with the objective of producing a enhanced grand touring car to compete with offerings from established marques for example Ferrari. The company's first types, such as the 350 GT, were released in this mid-1960s and were noted with regards to refinement, power and comfort. Lamborghini gained wide acclaim in 1966 with the Miura sports coupé, which established rear mid-engine, rear wheel drive because standard layout for high-performance cars on the era.Lamborghini grew rapidly during its first 10 years, but sales plunged within the wake of the 1973 worldwide financial downturn along with the oil crisis. Ferruccio Lamborghini sold ownership on the company to Georges-Henri Rossetti along with René Leimer and retired in 1974. The company went broke in 1978, and was placed inside receivership of brothers Jean-Claude and Patrick Mimran in 1980. The Mimrans purchased the corporation out of receivership simply by 1984 and invested heavily inside company's expansion. Under the Mimrans' management, Lamborghini's model line was expanded in the Countach to include the Jalpa sports car and the LM002 good performance off-road vehicle.The Mimrans sold Lamborghini on the Chrysler Corporation in 1987. After replacing the Countach while using Diablo and discontinuing the Jalpa as well as the LM002, Chrysler sold Lamborghini for you to Malaysian investment group Mycom Setdco as well as Indonesian group V'Power Company in 1994. In 1998, Mycom Setdco and V'Power sold Lamborghini towards the Volkswagen Group where ıt had been placed under the control of the group's Audi division. New products and product lines were introduced towards the brand's portfolio and exposed to the market and saw an increased productivity for the model Lamborghini. In the late 2000s, during the worldwide financial doom and gloom and the subsequent overall economy, Lamborghini's sales saw the drop of nearly 50 %.

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Since the 2015 model yr, Lamborghini's automobile product range contains two model lines, both of which are mid-engine two-seat sports cars. The V12-powered Aventador line includes the LP 700-4 coupé along with roadster. The V10-powered Huracán range currently includes the all-wheel-drive LP 610-4 coupé along with roadster, as well as your less powerful rear-wheel-drive LP 580-2 coupé. Lamborghini intends to increase its car production by producing numerous SUVs by 2018 because sports cars.Motori Marini Lamborghini produces a substantial V12 marine engine block for utilization in World Offshore Series Category 1 powerboats. A Lamborghini branded maritime engine displaces approximately 8, 171 cc (499 cu within) and outputs around 940 hp (800 kW).Lamborghini motorcycleIn the mid-1980s, Lamborghini produced a limited-production run of a 1, 000 cc sports bike. UK weekly newspaper Motor bike News reported in 1994 - when featuring a sample available through an Essex motorcycle retailer - that will 24 examples were produced using a Lamborghini alloy frame acquiring adjustable steering head viewpoint, Kawasaki GPz1000RX engine/transmission device, Ceriani front forks as well as Marvic wheels. The bodywork was plastic and fully integrated together with front fairing merged into fuel tank and seat cover ending in a very rear tail-fairing. The motorcycles were designed by Lamborghini stylists and that is generated by French business Boxer Bikes.

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Branded merchandiseLamborghini licenses its manufacturer to manufacturers that produce many different Lamborghini-branded consumer goods which includes scale models, clothing, accessories, bags, electronics and laptop desktops.In contrast to his or her rival Enzo Ferrari, Ferruccio Lamborghini had decided ahead of time that there would always be no factory-supported racing connected with Lamborghinis, viewing motorsport as very costly and too draining with company resources. [citation needed] This was unusual with the time, as many sports car manufacturers sought to show the speed, reliability, and technical superiority through motorsport participation. Enzo Ferrari in unique was known for considering his road car business mostly a way to obtain funding for his taking part in motor racing. Ferruccio's policy led to tensions between him and also his engineers, many of whom have been racing enthusiasts; some had previously labored at Ferrari. When Dallara, Stanzani, and Wallace began dedicating their spare time to the development in the P400 prototype, they designed it to become a road car with sporting potential, one that could win within the track and also be driven while travelling by enthusiasts. When Ferruccio discovered this project, he allowed them to go ahead, seeing it as a new potential marketing device to the company, while insisting that it might not be raced. The P400 went on to become the Miura. The closest the company located building a true ethnic background car under Lamborghini's supervision were several highly modified prototypes, including those built by factory test driver Bob Wallace, such as the Miura SV-based "Jota" and also the Jarama S-based "Bob Wallace Special".

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Inside mid-1970s, while Lamborghini was within the management of Georges-Henri Rossetti, Lamborghini entered into a agreement with BMW to build up, then manufacture 400 cars for BMW as a way to meet Group 4 homologation specifications. BMW lacked experience developing a mid-engined vehicle and considered that Lamborghini's experience in that area would make Lamborghini an ideal choice of partner. Due to Lamborghini's shaky finances, Lamborghini fell behind timetable developing the car's structure and running gear. When Lamborghini failed to produce working prototypes on period, BMW took the program inside, finishing development without Lamborghini. BMW contracted with Baur to generate the car, which BMW named the M1, delivering the first vehicle in October 1978.

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