Manufacturing magnate Italian Ferruccio Lamborghini founded the corporation in 1963 with the objective of producing a sophisticated grand touring car to take on offerings from established marques including Ferrari. The company's first versions, such as the 350 GT, were released in this mid-1960s and were noted because of their refinement, power and comfort. Lamborghini gained wide acclaim in 1966 for your Miura sports coupé, which established rear mid-engine, rear wheel drive for the reason that standard layout for high-performance cars from the era.Lamborghini grew rapidly during its first several years, but sales plunged inside the wake of the 1973 worldwide financial downturn plus the oil crisis. Ferruccio Lamborghini sold ownership of the company to Georges-Henri Rossetti along with René Leimer and launched onto in 1974. The company went on the rocks in 1978, and was placed inside the receivership of brothers Jean-Claude along with Patrick Mimran in 1980. The Mimrans purchased this company out of receivership by means of 1984 and invested heavily in the company's expansion. Under the Mimrans' administration, Lamborghini's model line was expanded through the Countach to include the Jalpa low rider and the LM002 high performance off-road vehicle.The Mimrans sold Lamborghini on the Chrysler Corporation in 1987. After replacing the Countach while using Diablo and discontinuing the Jalpa and also the LM002, Chrysler sold Lamborghini in order to Malaysian investment group Mycom Setdco and also Indonesian group V'Power Business in 1994. In 1998, Mycom Setdco and V'Power sold Lamborghini towards the Volkswagen Group where ıt had been placed under the control of the group's Audi division. New products and model lines were introduced for the brand's portfolio and delivered to the market and saw a greater productivity for the model Lamborghini. In the late 2000s, during the worldwide financial meltdown and the subsequent economic crisis, Lamborghini's sales saw a drop of nearly 50 %.
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At the time of the 2015 model year, Lamborghini's automobile product range consists of two model lines, both of which usually are mid-engine two-seat sports autos. The V12-powered Aventador line includes the LP 700-4 coupé as well as roadster. The V10-powered Huracán series currently includes the all-wheel-drive LP 610-4 coupé and roadster, as well as the particular less powerful rear-wheel-drive LP 580-2 coupé. Lamborghini intends to double its car production by producing as many SUVs by 2018 as sports cars.Motori Marini Lamborghini produces a big V12 marine engine block for easy use in World Offshore Series Class 1 powerboats. A Lamborghini branded underwater engine displaces approximately 8, 171 cc (499 cu in) and outputs about 940 hp (800 kW).Lamborghini motorcycleIn the mid-1980s, Lamborghini produced a limited-production run of a 1, 000 cc sports motorbike. UK weekly newspaper Motor cycle News reported in 1994 - when featuring a good example available through an Essex motorcycle retailer - which 24 examples were produced that has a Lamborghini alloy frame acquiring adjustable steering head position, Kawasaki GPz1000RX engine/transmission unit, Ceriani front forks as well as Marvic wheels. The bodywork was plastic-type and fully integrated together with front fairing merged in to fuel tank and seat cover ending in the rear tail-fairing. The motorcycles were designed by Lamborghini stylists and that is generated by French business Boxer Motorcycles.
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Branded merchandiseLamborghini licenses its brand to manufacturers that produce a variety of Lamborghini-branded consumer goods which includes scale models, clothing, accessories, bags, electronics and laptop personal computers.In contrast to their rival Enzo Ferrari, Ferruccio Lamborghini had decided ahead of time that there would possibly be no factory-supported racing involving Lamborghinis, viewing motorsport as too expensive and too draining in company resources. [citation needed] This was unusual for your time, as many sports car manufacturers sought to show the speed, reliability, and technical superiority by means of motorsport participation. Enzo Ferrari in specific was known for contemplating his road car business mostly a source of funding for his participation in motor racing. Ferruccio's policy led in order to tensions between him along with his engineers, many of whom had been racing enthusiasts; some had previously worked well at Ferrari. When Dallara, Stanzani, and Wallace began dedicating their free time to the development of the P400 prototype, they designed it becoming a road car with rushing potential, one that could win within the track and also be driven on the highway by enthusiasts. When Ferruccio discovered the particular project, he allowed them to travel ahead, seeing it as the potential marketing device for your company, while insisting that it will not be raced. The P400 went on become the Miura. The closest the company reached building a true competition car under Lamborghini's supervision were a number of highly modified prototypes, including those built by means of factory test driver Bob Wallace, such as the Miura SV-based "Jota" as well as the Jarama S-based "Bob Wallace Special".
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From the mid-1970s, while Lamborghini was under the management of Georges-Henri Rossetti, Lamborghini entered into an agreement with BMW in order to develop, then manufacture 400 cars for BMW to be able to meet Group 4 homologation needs. BMW lacked experience developing a mid-engined vehicle and assumed that Lamborghini's experience for the reason that area would make Lamborghini the best choice of partner. Due to Lamborghini's unsure finances, Lamborghini fell behind plan developing the car's construction and running gear. When Lamborghini failed to deliver working prototypes on time, BMW took the program in house, finishing development without Lamborghini. BMW contracted with Baur to create the car, which BMW named the actual M1, delivering the first car in October 1978.
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