Creation magnate Italian Ferruccio Lamborghini founded the company in 1963 with the aim of producing a polished grand touring car to compete with offerings from established marques including Ferrari. The company's first designs, such as the 350 GT, were released in this mid-1960s and were noted for his or her refinement, power and comfort. Lamborghini gained wide acclaim in 1966 for your Miura sports coupé, which established rear mid-engine, rear wheel drive because the standard layout for high-performance cars from the era.Lamborghini grew rapidly during its first decade, but sales plunged in the wake of the 1973 worldwide financial downturn plus the oil crisis. Ferruccio Lamborghini sold ownership from the company to Georges-Henri Rossetti and also René Leimer and launched onto in 1974. The company went belly up in 1978, and was placed inside receivership of brothers Jean-Claude and Patrick Mimran in 1980. The Mimrans purchased the business out of receivership through 1984 and invested heavily within the company's expansion. Under the Mimrans' managing, Lamborghini's model line was expanded on the Countach to include the Jalpa low rider and the LM002 top rated off-road vehicle.The Mimrans sold Lamborghini for the Chrysler Corporation in 1987. After replacing the Countach while using the Diablo and discontinuing the Jalpa and also the LM002, Chrysler sold Lamborghini for you to Malaysian investment group Mycom Setdco in addition to Indonesian group V'Power Institution in 1994. In 1998, Mycom Setdco and V'Power sold Lamborghini on the Volkswagen Group where it was placed under the control of the group's Audi division. New products and product lines were introduced on the brand's portfolio and given the market and saw a greater productivity for the brand name Lamborghini. In the late 2000s, during the worldwide financial disaster and the subsequent economic crisis, Lamborghini's sales saw any drop of nearly 50 percentage.
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At the time of the 2015 model 12 months, Lamborghini's automobile product range contains two model lines, both of which are generally mid-engine two-seat sports vehicles. The V12-powered Aventador line involves the LP 700-4 coupé and roadster. The V10-powered Huracán collection currently includes the all-wheel-drive LP 610-4 coupé and roadster, as well as this less powerful rear-wheel-drive LP 580-2 coupé. Lamborghini intends to twice its car production by producing as many SUVs by 2018 as sports cars.Motori Marini Lamborghini produces a sizable V12 marine engine block for easy use in World Offshore Series Course 1 powerboats. A Lamborghini branded marine engine displaces approximately 8, 171 cc (499 cu within) and outputs about 940 hp (900 kW).Lamborghini motorcycleIn the mid-1980s, Lamborghini produced a limited-production run of your 1, 000 cc sports motorcycle. UK weekly newspaper Motor bike News reported in 1994 - when featuring an illustration available through an Kent motorcycle retailer - that 24 examples were produced with a Lamborghini alloy frame acquiring adjustable steering head point of view, Kawasaki GPz1000RX engine/transmission unit, Ceriani front forks along with Marvic wheels. The bodywork was cheap and fully integrated with front fairing merged directly into fuel tank and seat cover ending inside a rear tail-fairing. The motorcycles were designed by Lamborghini stylists and manufactured by French business Boxer Bikes.
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Branded merchandiseLamborghini licenses its brand to manufacturers that produce various Lamborghini-branded consumer goods including scale models, clothing, accessories, bags, electronics and laptop personal computers.In contrast to his or her rival Enzo Ferrari, Ferruccio Lamborghini had decided at the beginning that there would end up being no factory-supported racing regarding Lamborghinis, viewing motorsport as too expensive and too draining in company resources. [citation needed] This was unusual for your time, as many sports car manufacturers sought to show the speed, reliability, and technical superiority by way of motorsport participation. Enzo Ferrari in distinct was known for contemplating his road car business mostly a supply of funding for his participation in motor racing. Ferruccio's policy led for you to tensions between him along with his engineers, many of whom were racing enthusiasts; some had previously did wonders at Ferrari. When Dallara, Stanzani, and Wallace began dedicating their time to the development of the P400 prototype, they designed it becoming a road car with race potential, one that could win for the track and also be driven on the road by enthusiasts. When Ferruccio discovered the actual project, he allowed them to search ahead, seeing it as a potential marketing device to the company, while insisting that it could not be raced. The P400 went through to become the Miura. The closest the company stumbled on building a true battle car under Lamborghini's supervision were several highly modified prototypes, including those built simply by factory test driver Chad Wallace, such as the Miura SV-based "Jota" along with the Jarama S-based "Bob Wallace Special".
In the mid-1970s, while Lamborghini was under the management of Georges-Henri Rossetti, Lamborghini entered into the agreement with BMW to produce, then manufacture 400 cars for BMW to be able to meet Group 4 homologation needs. BMW lacked experience possessing a mid-engined vehicle and thought that Lamborghini's experience in that area would make Lamborghini an ideal choice of partner. Due to Lamborghini's shaky finances, Lamborghini fell behind routine developing the car's composition and running gear. When Lamborghini failed to provide working prototypes on moment, BMW took the program internal, finishing development without Lamborghini. BMW contracted with Baur to generate the car, which BMW named the actual M1, delivering the first auto in October 1978.
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