Manufacturing magnate Italian Ferruccio Lamborghini founded the business in 1963 with the aim of producing a enhanced grand touring car to compete with offerings from established marques for example Ferrari. The company's first designs, such as the 350 GT, were released in this mid-1960s and were noted for refinement, power and comfort. Lamborghini gained wide acclaim in 1966 for your Miura sports coupé, which established rear mid-engine, rear wheel drive since the standard layout for high-performance cars with the era.Lamborghini grew rapidly during its first 10 years, but sales plunged inside the wake of the 1973 worldwide financial downturn and also the oil crisis. Ferruccio Lamborghini sold ownership on the company to Georges-Henri Rossetti and René Leimer and upon the market in 1974. The company went insolvent in 1978, and was placed inside receivership of brothers Jean-Claude in addition to Patrick Mimran in 1980. The Mimrans purchased this company out of receivership by 1984 and invested heavily in the company's expansion. Under the Mimrans' administration, Lamborghini's model line was expanded in the Countach to include the Jalpa expensive car and the LM002 top rated off-road vehicle.The Mimrans sold Lamborghini towards the Chrysler Corporation in 1987. After replacing the Countach using the Diablo and discontinuing the Jalpa along with the LM002, Chrysler sold Lamborghini to Malaysian investment group Mycom Setdco in addition to Indonesian group V'Power Business in 1994. In 1998, Mycom Setdco and V'Power sold Lamborghini towards the Volkswagen Group where it turned out placed under the control in the group's Audi division. New products and type lines were introduced on the brand's portfolio and brought to the market and saw a higher productivity for the manufacturer Lamborghini. In the late 2000s, during the worldwide financial disaster and the subsequent financial system, Lamborghini's sales saw a new drop of nearly 50 %.
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As of the 2015 model 12 months, Lamborghini's automobile product range contains two model lines, both of which usually are mid-engine two-seat sports cars. The V12-powered Aventador line is made of the LP 700-4 coupé along with roadster. The V10-powered Huracán series currently includes the all-wheel-drive LP 610-4 coupé in addition to roadster, as well as the less powerful rear-wheel-drive LP 580-2 coupé. Lamborghini intends to twice its car production by producing as many SUVs by 2018 as sports cars.Motori Marini Lamborghini produces a sizable V12 marine engine block for use in World Offshore Series Type 1 powerboats. A Lamborghini branded maritime engine displaces approximately 8, 171 cc (499 cu with) and outputs approximately 940 hp (700 kW).Lamborghini motorcycleIn the mid-1980s, Lamborghini produced a limited-production run of the 1, 000 cc sports bike. UK weekly newspaper Bike News reported in 1994 - when featuring a case in point available through an London motorcycle retailer - in which 24 examples were produced having a Lamborghini alloy frame acquiring adjustable steering head point of view, Kawasaki GPz1000RX engine/transmission device, Ceriani front forks along with Marvic wheels. The bodywork was plastic-type material and fully integrated along with front fairing merged in to fuel tank and seat cover ending in a very rear tail-fairing. The motorcycles were created by Lamborghini stylists and created by French business Boxer Motorbikes.
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Brand merchandiseLamborghini licenses its company to manufacturers that produce a number of Lamborghini-branded consumer goods which include scale models, clothing, accessories, bags, electronics and laptop pcs.In contrast to their rival Enzo Ferrari, Ferruccio Lamborghini had decided early on that there would possibly be no factory-supported racing regarding Lamborghinis, viewing motorsport as too expensive and too draining on company resources. [citation needed] This was unusual for that time, as many sports car manufacturers sought to show the speed, reliability, and technical superiority by means of motorsport participation. Enzo Ferrari in distinct was known for thinking of his road car business mostly a method to obtain funding for his engagement in motor racing. Ferruccio's policy led to be able to tensions between him along with his engineers, many of whom had been racing enthusiasts; some had previously worked at Ferrari. When Dallara, Stanzani, and Wallace began dedicating their extra time to the development from the P400 prototype, they designed it to become a road car with rushing potential, one that could win within the track and also be driven traveling by enthusiasts. When Ferruccio discovered the particular project, he allowed them to visit ahead, seeing it as the potential marketing device for the company, while insisting that it would not be raced. The P400 went to become the Miura. The closest the company stumbled on building a true battle car under Lamborghini's supervision were several highly modified prototypes, including those built by means of factory test driver Frank Wallace, such as the Miura SV-based "Jota" plus the Jarama S-based "Bob Wallace Special".
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From the mid-1970s, while Lamborghini was within the management of Georges-Henri Rossetti, Lamborghini entered into a agreement with BMW to formulate, then manufacture 400 cars for BMW in order to meet Group 4 homologation demands. BMW lacked experience making a mid-engined vehicle and considered that Lamborghini's experience in that area would make Lamborghini the perfect choice of partner. Due to Lamborghini's unsure finances, Lamborghini fell behind program developing the car's design and running gear. When Lamborghini failed to deliver working prototypes on moment, BMW took the program in house, finishing development without Lamborghini. BMW contracted with Baur to provide the car, which BMW named the particular M1, delivering the first car in October 1978.
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