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Producing magnate Italian Ferruccio Lamborghini founded the organization in 1963 with the objective of producing a polished grand touring car to take on offerings from established marques for example Ferrari. The company's first versions, such as the 350 GT, were released in this mid-1960s and were noted because of their refinement, power and comfort. Lamborghini gained wide acclaim in 1966 with the Miura sports coupé, which established rear mid-engine, rear wheel drive because the standard layout for high-performance cars on the era.Lamborghini grew rapidly during its first decade, but sales plunged from the wake of the 1973 worldwide financial downturn along with the oil crisis. Ferruccio Lamborghini sold ownership with the company to Georges-Henri Rossetti as well as René Leimer and launched onto in 1974. The company went on the rocks in 1978, and was placed inside the receivership of brothers Jean-Claude in addition to Patrick Mimran in 1980. The Mimrans purchased the business out of receivership through 1984 and invested heavily inside company's expansion. Under the Mimrans' supervision, Lamborghini's model line was expanded from the Countach to include the Jalpa fancy car and the LM002 good performance off-road vehicle.The Mimrans sold Lamborghini for the Chrysler Corporation in 1987. After replacing the Countach with the Diablo and discontinuing the Jalpa plus the LM002, Chrysler sold Lamborghini to help Malaysian investment group Mycom Setdco in addition to Indonesian group V'Power Institution in 1994. In 1998, Mycom Setdco and V'Power sold Lamborghini to the Volkswagen Group where ıt had been placed under the control of the group's Audi division. New products and type lines were introduced towards brand's portfolio and taken to the market and saw an elevated productivity for the company Lamborghini. In the late 2000s, during the worldwide financial crisis and the subsequent financial crisis, Lamborghini's sales saw a new drop of nearly 50 pct.

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By the 2015 model calendar year, Lamborghini's automobile product range consists of two model lines, both of which usually are mid-engine two-seat sports cars and trucks. The V12-powered Aventador line includes the LP 700-4 coupé and also roadster. The V10-powered Huracán range currently includes the all-wheel-drive LP 610-4 coupé and also roadster, as well as the particular less powerful rear-wheel-drive LP 580-2 coupé. Lamborghini intends to two times its car production by producing as many SUVs by 2018 since sports cars.Motori Marini Lamborghini produces a huge V12 marine engine block for used in World Offshore Series Type 1 powerboats. A Lamborghini branded boat engine displaces approximately 8, 171 cc (499 cu in) and outputs approximately 940 hp (800 kW).Lamborghini motorcycleIn the mid-1980s, Lamborghini produced a limited-production run of your 1, 000 cc sports motorbike. UK weekly newspaper Tandem News reported in 1994 - when featuring a sample available through an Kent motorcycle retailer - in which 24 examples were produced which has a Lamborghini alloy frame obtaining adjustable steering head position, Kawasaki GPz1000RX engine/transmission system, Ceriani front forks as well as Marvic wheels. The bodywork was cheap and fully integrated using front fairing merged in to fuel tank and seat cover ending in the rear tail-fairing. The motorcycles were designed by Lamborghini stylists and that is generated by French business Boxer Motorbikes.

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Branded merchandiseLamborghini licenses its brand to manufacturers that produce a range of Lamborghini-branded consumer goods including scale models, clothing, accessories, bags, electronics and laptop pcs.In contrast to his / her rival Enzo Ferrari, Ferruccio Lamborghini had decided ahead of time that there would end up being no factory-supported racing regarding Lamborghinis, viewing motorsport as too costly and too draining about company resources. [citation needed] This was unusual for your time, as many sports car manufacturers sought to demonstrate the speed, reliability, and technical superiority via motorsport participation. Enzo Ferrari in unique was known for considering his road car business mostly a supply of funding for his engagement in motor racing. Ferruccio's policy led to be able to tensions between him along with his engineers, many of whom were racing enthusiasts; some had previously proved helpful at Ferrari. When Dallara, Stanzani, and Wallace began dedicating their extra time to the development with the P400 prototype, they designed it to become a road car with racing potential, one that could win for the track and also be driven on the highway by enthusiasts. When Ferruccio discovered the project, he allowed them to look ahead, seeing it as the potential marketing device for that company, while insisting that it might not be raced. The P400 went onto become the Miura. The closest the company reached building a true contest car under Lamborghini's supervision were a number of highly modified prototypes, including those built by means of factory test driver William Wallace, such as the Miura SV-based "Jota" and the Jarama S-based "Bob Wallace Special".

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From the mid-1970s, while Lamborghini was beneath management of Georges-Henri Rossetti, Lamborghini entered into the agreement with BMW to develop, then manufacture 400 cars for BMW to be able to meet Group 4 homologation specifications. BMW lacked experience creating a mid-engined vehicle and assumed that Lamborghini's experience as area would make Lamborghini a great choice of partner. Due to Lamborghini's unsure finances, Lamborghini fell behind plan developing the car's framework and running gear. When Lamborghini failed to supply working prototypes on occasion, BMW took the program internally, finishing development without Lamborghini. BMW contracted with Baur to make the car, which BMW named the M1, delivering the first car in October 1978.

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