Producing magnate Italian Ferruccio Lamborghini founded the company in 1963 with the aim of producing a refined grand touring car to take on offerings from established marques like Ferrari. The company's first versions, such as the 350 GT, were released in the particular mid-1960s and were noted for their refinement, power and comfort. Lamborghini gained wide acclaim in 1966 to the Miura sports coupé, which established rear mid-engine, rear wheel drive because standard layout for high-performance cars with the era.Lamborghini grew rapidly during its first ten years, but sales plunged inside wake of the 1973 worldwide financial downturn and also the oil crisis. Ferruccio Lamborghini sold ownership with the company to Georges-Henri Rossetti and René Leimer and outdated in 1974. The company went bankrupt in 1978, and was placed within the receivership of brothers Jean-Claude and also Patrick Mimran in 1980. The Mimrans purchased the organization out of receivership by simply 1984 and invested heavily within the company's expansion. Under the Mimrans' supervision, Lamborghini's model line was expanded in the Countach to include the Jalpa low rider and the LM002 high end off-road vehicle.The Mimrans sold Lamborghini for the Chrysler Corporation in 1987. After replacing the Countach while using Diablo and discontinuing the Jalpa as well as the LM002, Chrysler sold Lamborghini to Malaysian investment group Mycom Setdco in addition to Indonesian group V'Power Company in 1994. In 1998, Mycom Setdco and V'Power sold Lamborghini to the Volkswagen Group where it was placed under the control in the group's Audi division. New products and style lines were introduced towards brand's portfolio and exposed to the market and saw a higher productivity for the brand name Lamborghini. In the late 2000s, during the worldwide financial doom and gloom and the subsequent financial crisis, Lamborghini's sales saw the drop of nearly 50 %.
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Since the 2015 model 12 months, Lamborghini's automobile product range includes two model lines, both of which are generally mid-engine two-seat sports vehicles. The V12-powered Aventador line is made of the LP 700-4 coupé in addition to roadster. The V10-powered Huracán collection currently includes the all-wheel-drive LP 610-4 coupé and roadster, as well as the less powerful rear-wheel-drive LP 580-2 coupé. Lamborghini intends to dual its car production by producing numerous SUVs by 2018 as sports cars.Motori Marini Lamborghini produces a big V12 marine engine block for easy use in World Offshore Series Category 1 powerboats. A Lamborghini branded boat engine displaces approximately 8, 171 cc (499 cu with) and outputs around 940 hp (800 kW).Lamborghini motorcycleIn the mid-1980s, Lamborghini produced a limited-production run of your 1, 000 cc sports street motorcycle. UK weekly newspaper Bike News reported in 1994 - when featuring a case in point available through an Kent motorcycle retailer - in which 24 examples were produced with a Lamborghini alloy frame having adjustable steering head position, Kawasaki GPz1000RX engine/transmission product, Ceriani front forks in addition to Marvic wheels. The bodywork was plastic-type material and fully integrated having front fairing merged straight into fuel tank and seat cover ending in the rear tail-fairing. The motorcycles were created by Lamborghini stylists and manufactured by French business Boxer Motorbikes.
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Brand merchandiseLamborghini licenses its model to manufacturers that produce a range of Lamborghini-branded consumer goods such as scale models, clothing, accessories, bags, electronics and laptop personal computers.In contrast to his rival Enzo Ferrari, Ferruccio Lamborghini had decided ahead of time that there would possibly be no factory-supported racing of Lamborghinis, viewing motorsport as too expensive and too draining about company resources. [citation needed] This was unusual to the time, as many sports car manufacturers sought to demonstrate the speed, reliability, and technical superiority by way of motorsport participation. Enzo Ferrari in unique was known for considering his road car business mostly a cause of funding for his taking part in motor racing. Ferruccio's policy led to help tensions between him as well as his engineers, many of whom have been racing enthusiasts; some had previously did wonders at Ferrari. When Dallara, Stanzani, and Wallace began dedicating their time to the development from the P400 prototype, they designed it to become a road car with rushing potential, one that could win for the track and also be driven traveling by enthusiasts. When Ferruccio discovered your project, he allowed them to visit ahead, seeing it as some sort of potential marketing device to the company, while insisting that it might not be raced. The P400 went to become the Miura. The closest the company came to building a true contest car under Lamborghini's supervision were some highly modified prototypes, including those built by means of factory test driver Joe Wallace, such as the Miura SV-based "Jota" and also the Jarama S-based "Bob Wallace Special".
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From the mid-1970s, while Lamborghini was under the management of Georges-Henri Rossetti, Lamborghini entered into an agreement with BMW to build up, then manufacture 400 cars for BMW to be able to meet Group 4 homologation specifications. BMW lacked experience developing a mid-engined vehicle and presumed that Lamborghini's experience because area would make Lamborghini a great choice of partner. Due to Lamborghini's shaky finances, Lamborghini fell behind schedule developing the car's construction and running gear. When Lamborghini failed to provide working prototypes on period, BMW took the program internal, finishing development without Lamborghini. BMW contracted with Baur to create the car, which BMW named the M1, delivering the first vehicle in October 1978.
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